Let me introduce myself. My name is Angelo Tomarchio and I am the President of Guaranteed Air Pro. Fist, we want you to take a deep breath. You are going to be fine. We understand budget and cash flow when it comes to running your family's home life. Myself, I have a family of 4, a mortgage, and other family expenses just like yourself. I want you to know that unexpected AC system repairs and AC replacements, one of the most expensive appliances in your home, can be a overwhelming. Besides, you already have the car payment, daycare, food, insurance, electric bill, gas bill, and if you dare, the occasional take out pizza dinner. Like I said, we understand. So lets look at some tricks and tips in the world of HVAC to help you through the service hiring process.
This sales tactic can be true but for now PLEASE do not fall for it. Lets talk about FLAT RATE PRICING.
At G.A.P. Mechanical we use a Flat Rate Pricing method for sales. This means if you and you neighbor 3 miles away get the same repair, on the same kind of equipment, in the same season, your both going to pay the same price with G.A.P. In other words, no gimmick pricing and no hidden fees. Our standard service call diagnostic fee is $75. This is not just to come out to your property. This covers the cost of company auto expenses, technicians trave labor, on hand stock, and 30 minutes of diagnostic time. This allows us to have the proper time and money to diagnose the issue and present flat rate payment options. So what is wrong with the refunded service call tactic? It is not a problem unless the company your working with is willing to share their flat rate pricing for the repair.
Now this is how the tacti works for a company that hides its pricing. They say, "Sure the service call is refunded if we do the repair." And this is what they do. Now that your getting your "refund" that same repair that would of cost, $100 is now $175 or higher to complete. So tip #1 don't fall for service call refund tactics. This same game is played with the Diagnostic Special Reduced Price. The lower cost service call is directly countered in a increase on the price of the repair or replacement to cover the "discount". Trust in Guaranteed Air Pro's, Flat Rate Pricing. If we offer a discount on service or a refund on a service call it because we are ready to gain your trust and build a personal and professional relationship. Because again, we know your family budget has a huge impact when making the decision to call a honest and professional HVAC company. We want to be there for you in the long term. G.A.P. will be ready to take on future issues, replacements, and seasonal maintenance at a truly clear and fair price. This I can Guarantee you.
You may be able to punch some holes in the above discussions. I wanted to address this tactic today because the question, "The service call charge will be included in the repair total and not in addition to, right?" is one of the most common customer questions I hear when receiving a repair service request. This leads me to believe it is one of the most common sales tactics out there.
So now you might ask yourself, "What if it takes you longer then 30 minutes to diagnose the problem?"
Again, clear and uncounseled Flat Rate Pricing provides us with the answer. Lets say you have a low voltage shorting issue that is going to take longer then 30 minutes. We have 3 different flat rate options, at our techs discretion, to work with. These options and pricing are not solely based on time but mainly on difficulty. These options are in flat rate based difficulty levels. For example: Low Voltage Short Trace Level 1, Level 2, and Level 3. This allows our technicians to use his or her perfectional and experienced judgment to provide the best priced solution to your system repair. In conclusion, watch out for tactics that just get you on the hook only to stab you in the back/wallet. Trust in Guaranteed Air Pro's Flat Rate Pricing and bridge the G.A.P. when choosing the right HVAC contractor.
We will be exploring some others blog topics concerning tips and trick in the HVAC trade in the very near future. So stay tuned! Do you have any questions or are you ready to but G.A.P. to work on your AC break down? contact us via email or by phone 405-406-0048. We look forward to hearing form you.
Norman, OK
Moore, OK
New Castle, OK
Oklahoma City, OK
OK LIC#00174350
Emergency Service Available